Welcome our AW24 Launches!

This Autumn, we're bringing you a host of new 100% silk goodies, for both the trend chasers and haircare heroes with a few new festive favourites sprinkled in...

Up first...

The NEW 100% silk Large Scrunchies

Are you obsessed with the SILKE London Hair Ties? Then you’re going to fall head over heels for our brand new 100% silk Large Scrunchies. 

No tugging. No hair creases. No breakage. Strong hold. This is not your average Scrunchie. 

The SILKE London Large Scrunchies have a 100% mulberry silk exterior and a specially selected super-strength elastic interior. These SILKE accessories are super gentle on your hair, whilst being able to hold any pony or bun in place, all day & night long. 

Inspired by the iconic scrunchies of the 80s and 90s, these nostalgic accessories have been brought back to life and bang up to date by replacing dated abrasive fabrics with 100% mulberry silk. Cocktailing trends and hair care together never looked better! 

The new additions to the SILKE range are available in 8 different packs with colours and combinations to suit any style - including leopard, which we like to think of as the neutral of the animal prints. 

Whilst being perfect for all hair types, they look just as good on your wrist as they do in your hair, a non-negotiable when it comes to our hair accessories. 

Did you know that regular hair ties and scrunchies can cause a lot of unintentional and unnecessary breakage? This usually occurs due to the friction caused between the hair accessory and your hair as you either secure your up-do or take it back down. 

You score bonus breakage points if your hair tie has an infamous metal clasp that’ll cause ripping and snapping halfway down your hair shaft. If you’ve noticed lots of random breakages mid-way through your lengths and you’ve been wearing a lot of up-dos, this may be the cause and it’s time to make the switch to SILKE. 

If you have curly or coarse hair, 100% silk scrunchies are a must.

These hair types are naturally more fragile and prone to damage, switching to 100% silk scrunchies is the best option for your hair. They’re also highly recommended for hair extension wearers as they reduce friction and grip so you’re less likely to cause breakage to your extensions, or loosen them at the root. 

If that hasn’t gotten you excited by the new Large Scrunchies, do you often lose your Hair Ties? If you nodded (we saw you!), then these guys are bigger making them far harder to lose! 

NEW EXCLUSIVE FESTIVE COLOURS

The SILKE London Heatless Curler Kit, is now available in 2 brand new festive colours, just in time for party season. 

Ditch the heat for your biggest, bounciest curls.

Curling irons can damage 85% of your hair’s keratin proteins, causing it to become brittle and dry. If you’re struggling with previous damage, or you’re simply looking to prevent it, cutting heat can fast track your hair to being fuller, thicker and longer. 

Now, you don’t have to fry your hair to get great curls either. Just use SILKE London’s clever pure silk curler for big, bouncy waves that last all day, with zero heat damage. Just wrap your lengths around the curling rod and relax, finish getting ready or sleep and let our silk do its magic.

In addition to the staple Black and Pink Kits, they’re now available in Silver and Red. 

Each Kit contains a 100% silk curler, two 100% silk hair ties, a hair clip and a cosmetic bag - it’s a one stop shop when it comes to creating perfect ‘fresh out the salon’ curls, it really is that easy: 

STEP 1

Starting with slightly damp and parted hair, use the claw clip to hold the heatless curler in the centre on the top of your head.

STEP 2

With the piece of hair closest to your parting, begin wrapping hair around the curler away from the face. Working your way down, take additional sections of hair as you go until all hair on each side has been wrapped.

(Tip: The smaller the sections of hair and more closely wrapped, the tighter the curl. The larger the sections and more widely wrapped, the bigger the wave.)

STEP 3

Secure the ends of the hair with your silk hair ties, remove the clip, and keep your curler in until hair is dry or overnight for best results!

THE RESULTS

Unwrap your locks to reveal your gorgeous curls or waves.

TIPS:

FOR TIGHTER CURLS, use smaller sections of hair and wrap them more closely. 

FOR LARGER CURLS, use larger sections of hair.
FOR BIGGER WAVES, wrap hair further apart.

Don’t be fooled by ‘easy’ TikTok style heatless curl methods that involve odd objects such as socks and bath robe belts. These guys are made from abrasive fabrics, so they’ll certainly give you something that resembles a curl, but they’ll also give you a side dish of frizz and breakage that you most certainly didn’t order! 

OUR ICONIC HAIR TIES, IN BROWN

With ‘Quiet Luxury Brown’ established as the most popular colour of 2024, you can now extend your aesthetic to your SILKE Hair Ties. Adding a new rich brown pack to the Hair Tie roster was a must! 

From art, to interiors, to fashion, and now to Hair Ties, Brown is a neutral (along with leopard!) and can be worn in any up-do, or stacked along with your wrist candy when you’re ready to take your up-do back down again! 

We are the original 100% silk hair ties hair brand. If that's not enough to convince you? We've been continually updating the design of our silk hair ties since 2015 to make sure ours are the best there always is. 

Our skinny scrunchies are perfect for a more discrete and elegant look. Just like their larger counterparts, the Large Scrunchies, the original Hair Ties are made from 100% pure silk, designed to glide against your hair eliminating the snapping, tugging and breakage associated with regular hair elastics. The interior of the Hair Tie is super strong, so you can run, walk, work and dance without your chosen style moving an inch out of place. 

The new Brown shade can match with brunettes, or contrast with blondes, redheads and silver ladies - whatever your vibe they’re always chic. They’re also slim enough to hold the ends of braids or create trending styles such as bubble ponytails. For a simple accessory, they’re more than versatile. 

We hope you enjoy our new additions as much as we loved creating them! 

Love, SILKE xo